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Blue Ocean Strategy : How to Create Uncontested Market Space and Make the Competition Irrelevant (Expanded) [Hardcover]

by Kim, W. Chan / Mauborgne, Renee

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"With a new preface, fresh chapters, and updated case studies" --Back of jacket.

image of Blue Ocean Strategy : How to Create Uncontested Market Space and Make the Competition Irrelevant (Expanded)
9781625274496
  • ฿995.00 Online Price
  • ฿895.00 Kinokuniya Privilege Card Member Price
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Item Type English Books (Hardcover)
Publication Date 2015/01
Publisher Harvard Business School Pr (US)
ISBN 9781625274496
Size/Pages 287p

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  • ฿834.00 KPC Member Price

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