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Blindsight : The (Mostly) Hidden Ways Marketing Reshapes Our Brains [Hardcover]

by Johnson, Matt A., Ph.D. / Ghuman, Prince

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A Princeton neuroscientist and marketing director combine their unique expertise to explore the psychology of consumption-through specific neuroscientific principles, they reveal how brands turn individuals into consumers.

image of Blindsight : The (Mostly) Hidden Ways Marketing Reshapes Our Brains
9781950665068
  • ฿807.00 Online Price
  • ฿726.00 Kinokuniya Privilege Card Member Price
  • Availability Status : In stock at the Fulfilment Centre.
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  • Siam Paragon store

    Shelf Location
    : EB205
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Item Type English Books (Hardcover)
Publication Date 2020/05
Publisher Benbella Books (US)
ISBN 9781950665068
Size/Pages 280p

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